As we all know, online shopping is more popular today than ever before. The growing number of online resources and consumer convenience has led to an unprecedented demand for ecommerce. With the abundance of online sites and consumer needs, ecommerce photography plays a large role in the success of a fashion brand. Shopping for apparel online usually relies heavily on imagery. A customer searches for how a garment fits, what it looks like outfitted, and the colors it's available in.
With the capability to quickly produce larger-than-life high quality models using 3D pieces,
you can add a new dimension to your marketing!
Topics: Printing & Installation
OUR CORE LEADERSHIP QUALITIES
Innovative ideas and strategies have consistently proven to be critical elements contributing to EclipseCorp's growth. By continually embracing innovation in technology, EclipseCorp has expanded the services offered while improving speed and efficiency, resulting in a competitive advantage.
EclipseCorp is proud to be included in the 2010 Conway Family Business Awards!
The Conway Center for Family Business Awards Program was established in 1998 to recognize excellence in family business and has honored more than 115 Central Ohio family businesses during its first 11 years. The 12th annual awards are scheduled for November 5, 2010. More than 115 companies have been honored during the past 11 years and represent many of Central Ohio’s finest family-owned businesses.
Online shopping can never be the same as walking into a store and experiencing a product. You cannot try things on, smell the product, see how fabric will drape, or feel a product over the internet. At least not now… Perhaps someday we will be able to do all of this and more!
Why is Apparel / Accessories is one of the fastest-growing segments in e-commerce?
One of the factors influencing this trend is the variety of ways to display clothing online. Improved methods for displaying products online make purchasing clothes less of a guessing game.
The ultimate e-commerce goal is to convert online browsers into online buyers.
Does your photography make your product look appealing enough for the customer to buy? Sometimes, the biggest difference is simply the background that you choose. Your product should be what is noticed – not the background.
The average e-commerce website only converts 1-4% of their leads. According to the Wolfgang e-commerce KPI study 2014, the average conversion rate across all industries is 1.4%. The best e-commerce websites convert upward of 15% of their visitors. There are many factors that differentiate the best e-commerce websites from the average e-commerce websites, but persuasive imagery has proven to be a powerful tool in increasing online product sales.
We understand how important your images are to you. Image quality, image color, everything needs to be perfect.
That’s why it is important to control as many variables as possible between camera, screen, and print. Controlling variables is what color management is all about. There are several things that can (and should) be done during each step of the process to ensure proper color management.
Heavy Whipping Cream Fireworks?
This was a fun project full of cool surprises and solving problems, from finding a container to removing bubbles. Watch this “Behind the Scenes” video to see how we created these “Fireworks” and read below for tips and things we learned in the process.